Development of Social Media Plans
In line with your digital strategy, we will take your marketing plans, event calendars and business KPIs to develop, deploy and manage the rollout of your social media plan across key platforms. We help your business increase traffic, revenue and improve engagement with social content, social media ads, and community management.
Social media is crucial in making meaningful connections between brands and customers. As of January 2022, there are 3.96 billion social media users across all social media platforms.The amount of time people use social media across all platforms is now –95 minutes per day– higher than ever. (stat ref: https://www.emarketer.com/content/us-social-media-usage-2021) Social media marketing services help brands achieve more revenue and increase engagement with social content, social ads & community management. At Loud Days, we believe in building thriving social networks and engaged communities of valuable customers.
What We Do
Loud Days is a social media marketing services company based in Melbourne, Australia. We have the best team of Social Media Marketing experts on board to help us design unique and fun social media campaigns dedicated to our customers’ unique requirements.
We create social media marketing campaigns which are data driven and not only help brands increase followers, but also help generate leads. Any successful business marketing needs a tailor made social media marketing strategy to not just grow but flourish in your niche and geographical region; and that’s exactly what we’re here for.
You’ve worked hard to build your brand and online community and it’s important to monitor and protect your online reputation. Loud Days offers the highest-level of social media community monitoring and management, including direct communication with your internal teams for responses, flagging key communication with all relevant stakeholders, daily ‘guardianship’ of your online community and online crisis management.
Do you have to be on all social media platforms?
Not always. The right social media services agency should help you decide on which social media platforms are best suited for your business, particularly where your target audience is located. It is worth considering which social media channels are worth your time. Even though they share similarities, each social media channel can differ widely from the next. Facebook still reigns when it is to run social media campaigns, with more than a billion active users –which makes it the most popular network. Other important networks include Instagram, TikTok, Pinterest, LinkedIn, or even Snapchat (again, depending on your audience).
Is Facebook for your business? Let’s see the statistics. Owing to a massive user base, Facebook remains the most-used platform by marketers worldwide (93%). Instagram sits in second place (78%). Facebook is responsible for 25% of all digital ad spending, compared to Google (28.9%), Amazon (10.3%) and others (35.6%) in 2020. A Facebook page is a great free marketing tool for any digital marketing needs. Facebook business pages play a huge part in establishing your brand identity – not only through listing products or services, but also by sharing sitelinks, images/videos, and posts on your business page to give a better sense of a business’s personality and character.
Instagram crossed the 2 billion users mark in 2022. In addition to where all the younger audience is and Instagram Shop feature, Instagram dominates social streaming services when we talk engagement – 81% (versus Facebook’s 8%). For many brands Instagram serves as their digital catalogue. From gaining brand visibility to actually selling products and services, Instagram is a place to do it all, and keep it fun.
Popularly seen as a network of professionals, wouldn’t this be the perfect place if your target audience is working professionals, especially for B2B brands. LinkedIn has over 774 million users across the globe. Although underutilised, for social media content marketers, LinkedIn can be a great place to make professional connections, generate leads, improve brand awareness, foster business relationships, or simply to share content and drive traffic.
Twitter boasts of 436 million monthly active users worldwide. Companies can not only use Twitter for branding and connecting with followers, but also a place to share verified company updates and industry news. Similar to any other, a social media services company can help you set up Twitter growth strategies for your business.
Pinterest boasts of more than 400 million monthly active users and over 240 billion pins saved in total. Pinterest is ideal for social discovery, rather than networking. Since a lot of users go to Pinterest before making a purchase, digital marketing services on Pinterest marketing can help you increase web traffic as well as conversions.
TikTok saw the largest growth in planned new platform investment for brands in 2022 (84%) versus YouTube (66%) and Instagram (64%). The platform’s majorly GenZ fanbase, rapid growth and sky-high usage spell great news for early adopters.
Should you be an early joiner to gain opportunities on new networks or should you stick to a platform where the mass audience is? Do you think you need to shift from organic content to paid ads (and vice-versa)? Should you double down on what you’re doing now or take a step back? Social media handling can often be overwhelming.